See the paths shoppers actually take.
The funnel you drew on the whiteboard is not the one shoppers walk. Plunk builds funnels from observed behavior on your site and displays, follows the journey across visits and channels, and reports it against the orders that closed.
Built from behavior, not assumptions
Entry pages, product views, configurator sessions, quote requests, checkouts: funnels are drawn from the paths that actually occur, so the step that silently loses shoppers is visible and measurable.
From first anonymous visit to the sale
Visitors are stitched into contacts as they identify themselves, and the whole journey lands on one timeline: the ad click, the three visits, the emailed render, the order. Attribution reads like a story instead of a guess.
The report your dashboard does not have
Custom reporting runs on your sales and product data: revenue by collection, conversion by market, performance over any date range. Build it once, share it, and let it update itself.
Find the leak in your funnel.
Connect the tracker and watch your real funnel draw itself. The demo runs on your traffic, not a sample.